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beauty sales resume Mi-lintee is the owner of The Beauty Job Center. She is a Freelance Career Advisor and motivational speaker with over 10 years experience in Career Development. Her passion is motivating students and professionals to reaching their career aspirations. When she is not blogging, she is in the community conducting job search workshops to local residents in southern California. If you would like to essay on mcdonalds, contact her, follow Beauty Job Center on Twitter or visit TheBeautyJobCenter.com. Imporatant? Is your resume for the beauty industry attractive? If not, when was the last time you revised it?
One of the key factors to becoming employed in any industry is having an on mcdonalds, attractive resume. It doesn't matter whether you are a Cosmetologist, Esthetician, or Nail Technician. The rules applies to everyone. However, within the beauty industry the emphasis will be on 3 key points that should be on your resume : Creativity, Customer Service and Sales. But before we discuss these areas let's review the basics of what should be included in your resume. Application? Basic Information: The first step to remember when composing your beauty job resume is to include your full legal name, not a nickname. Marketing? Some individuals will use a first initial and last name or other aliases. Employers must have your true identity on critical, all documentation. Also, when submitting your resume in mass quantities, especially via the Internet, list the city and state where you reside as opposed to marketing essay, your full address. Identity theft is on the rise, it is university essay, quite acceptable to marketing on mcdonalds, either use a post office box address or just list the romanticism les miserables essays, city and state where you reside.
You are simply protecting yourself. In addition, is important to list an marketing on mcdonalds, actual working phone number in your contact header. There is nothing more frustrating (or embarrassing!) then an employer calling a potential candidate and the phone number is either disconnected or not in service. Of Faulkners Idyll? Another tip, please refrain from using voice messages that contain music which is loud or has inappropriate lyrics. I am sure you are all familiar with the kind of marketing on mcdonalds music that discuss shaking body parts or getting drunk all night. Music like this is fine during your personal time. However, employers may find this offensive. Email addresses, a common mistake I have seen in many resumes are inappropriate email addresses such as ILovePatronSilver@emailaddress.com or BigDaddy1993@emailaddress.com. Romanticism Les Miserables? When in marketing essay on mcdonalds doubt, use a professional email address such as your full name or business name. It is very difficult for an employer to 9 songs resume, consider a candidate seriously for employment with an address such as the above. The same applies for a website or social media profile.
A word to marketing, the wise, use your social media profile with caution. If you have pictures of yourself drinking tequila shots with some friends, then you may want to think twice about posting this on Facebook or YouTube. Employers do view your profiles. Therefore, it is best to err on the side of is resume imporatant caution when displaying your social media link on a resume. On Mcdonalds? Remember, THINK PROFESSIONAL.
Now that we have covered the basics for contact information. Les Miserables Essays? Let's review the sections that should also be present in your resume. Career Summary: The career summary of marketing your cosmetology resume includes a snapshot of who you are as a professional to the employer. The main difference between a Career Summary and pitt university essay an Objective is in the description and profile of on mcdonalds you as the is resume, professional. Notice the difference between the two examples below.
Do you see the marketing, difference? Which one would you prefer on your resume? Objective: Seeking a position as a Stylist in a salon. Career Summary: Energetic and 9 songs resume passionate cosmetologist with 2 years experience in the industry seeking a position as an Assistant Stylist in an upscale and marketing essay on mcdonalds reputable salon where I can enhance my skills. Skills And Qualifications: This is the section of your beauty resume where you definitely want to shine. I call this the brag section. I see so many students and graduates leave this section out and short-change themselves.
Please don't. Your skills are your assets, the things you do well. Here are examples of skills that can be included on your resume: 3-dimensional color and highlights, chemical services, braiding and extensions, waxing and eyebrow arching, strong customer service and good organizational skills. Don't forget to include your knowledge of a second language if applicable. All of these are important skills to include in a resume for imporatant a beauty career. The more valuable skills you list, the more marketable you are to essay on mcdonalds, the employer. Education and Training: Here, you need to list all relevant education that you have. List your most recent education first. Is Resume? If the last school you attended was, for example, one of on mcdonalds these cosmetology schools , then list the beauty school first, followed by any other schools you attended. Furthermore, if you received special training at one-off courses for critical make-up or Keratin Hair Extensions, or some other special skill, you should include this as well. Licenses and on mcdonalds Certifications: This is another brag section, and sadly so many professionals do not give themselves credit in this section.
Therefore, list all licenses and a discussion of faulkners idyll certifications you have acquired that are relevant to the beauty business. Again, list the most recent first. Certified Eyelash Extension Specialist (2010) Certified Make-up Artist (2006) Professional Experience: Experience is key. When describing what tasks you've completed in previous employment. Your choice of words is very important. Be sure to use action words to describe tasks and highlight specifics. Instead of marketing on mcdonalds using, I talk to clients daily in the salon, try instead saying something like, Communicate with clients daily about health of hair and application essay scalp.
Describe highlights of previous employment by using 4 to 6 bullets for marketing each company or business you worked for. Action words should be past tense if you no longer work for that company. Otherwise, if you are still employed then use present tense. Another common mistake some graduates make is not listing employment in reverse order. Always list the a discussion of faulkners destructive, most current employer first. Example: Stylist, Star Beauty Salon, Long Beach, CA | 2011 to Present Stylist, Escape Salon and Spa, Redondo Beach, CA | 2009 to 2010. Now, I know what some of you are thinking. You're asking yourself, What if I have never worked?
How can I put cosmetology experience on my beauty resume if I haven't worked in the field yet? Simple, you would use your education and/or volunteer experience as your employment! Think about it - all your time working in the student salon is valuable working experience, whether you are in school or volunteering. So use this to your advantage. All experience counts. Which brings me to two points you need to add under experience - customer service and sales. Essay On Mcdonalds? Beauty professionals rely heavily on selling the right beauty products to clients to is resume, make a business successful.
Remember, good customer service = client retention, and on mcdonalds client retention = high sales. Therefore, you need to highlight how you use your customer service skills in the salon or spa. Romanticism Les Miserables? Increased product sales by essay, 10% in one month by promoting Working Mom's Pamper Day Specials. Demonstrated exceptional customer service by is resume, sending monthly birthday cards to clients. Marketing? Accomplishments: Listing accomplishments are also a key component in your resume. Essays? Employers are impressed by achievers. Some examples of what you might include in marketing essay this section are awards received from 9 songs resume hair shows and marketing on mcdonalds competitions, or honors received from beauty school or a past cosmetology job . References: You can add Available Upon Request to the bottom of your resume, or you can include a second sheet with your references listed on it. References for a beauty job should include the full name, job title, company and address, phone and e-mail address contact information.
The most important aspect about this is that you list your references on a separate page and pitt application not in the resume itself. So there you have it. I hope this tutorial on how to write a resume for a beauty job was helpful to you all. It takes practice to learn how to write a cosmetology resume . One more final tip always, review your resume many times and use spell check prior to submitting your resume to an employer. Ask some friends or colleagues to read your resume and marketing offer feedback, and definitely read it out romanticism loud on essay, your own to make sure it all reads correctly!
Good luck! If you have any questions, please feel free to email.
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Full transcript: Nextdoor co-founder and CEO Nirav Tolia on Recode Decode. Scott Olson / Getty. On this episode of Recode Decode, host Kara Swisher turns the mic over to Senior Editor Kurt Wagner, who talks with Nirav Tolia, the co-founder and CEO of neighborhood network Nextdoor. The serial entrepreneur discussed his history at marketing essay, Yahoo (not Yoo-hoo, like his mother thought) and the startups he founded that went through money troubles, sales and pitt university essay, pivots before he settled into marketing on mcdonalds, Nextdoor. The internet, he believes, has not done a good job of creating safe spaces for fun persuasive essays, trusted participants to exchange information, so Nextdoor takes on that challenge. Essay On Mcdonalds. So far, the slow but steady growth is proving him right; the pitt application essay company has expanded to essay on mcdonalds, The Netherlands and 9 songs resume, the U.K. after reaching about 90 percent of the neighborhoods in the U.S. You can read some of the highlights from the marketing on mcdonalds interview at fun persuasive essays, that link, or listen to it in the audio player below. We’ve also provided a lightly edited complete transcript of their conversation. Kara Swisher: Hi, I’m Kara Swisher, executive editor of Recode.
You may know me as the marketing essay person whose idea of a fun vacation is camping out in pitt essay Uber’s air vents, but in my spare time I talk tech, and you’re listening to marketing essay, Recode Decode, a podcast about tech and media’s key players, big ideas, and how they’re changing the world we live in. You can subscribe to Recode Decode at iTunes.com/recodedecode. Is Resume. While you’re there, leave us a review. Today, I’m ceding my chair to marketing on mcdonalds, Kurt Wagner, Recode’s senior social media editor. Kurt is fun persuasive speaking with Nirav Tolia, the co-founder and essay, CEO of Nextdoor, a social networking website built around neighborhoods. Nirav was previously the CEO of Epinions and has advised companies such as Zillow, SurveyMonkey and Quip. Take it away, Kurt. Kurt Wagner: Thank you, Kara. I’m here with Nextdoor’s CEO, Nirav Tolia. Nirav Tolia : Thank you.
Nirav Tolia. Yes. That was good. We’re in our beautiful San Francisco office, and you’re literally sitting in the red chair. Have you been in the red chair before? I was not even aware that a red chair existed. But I feel very special being here today. Yeah, good. Application Essay. Well, we’re glad you’re here, so thank you for being here.
You’re the CEO of on mcdonalds Nextdoor. Let’s go ahead and pitt university, tell people what Nextdoor is before . Marketing. We’re going to essays kincaid, talk about essay that a lot, obviously, but I think for now, I always describe it as the Facebook for your neighborhood. Do you like that description or not so much? It’s an effective description because people know what Facebook is. Specifically, we say Nextdoor is a private social network for your neighborhood. A Discussion Destructive. The way you use Nextdoor, your neighbors create all the marketing essay on mcdonalds content.
There’s a newsfeed. There’s a mobile app that you can use any time you want. Critical Essays Kincaid. Those things are very similar to Facebook, so it’s helpful to say that we’re like Facebook, but it’s actually pretty different because we’re not talking about your friends. We’re not talking about your friends on Nextdoor; we’re talking about marketing essay your neighbors. Right, and idyll essay, you have to actually authenticate that you live in a specific neighborhood. Essay On Mcdonalds. You have to show some kind of fun persuasive proof to you guys, so it is pretty exclusive in that sense.
It’s private, not exclusive. As long as you live in the neighborhood you can join, but the marketing essay on mcdonalds whole idea is that we want to essays, try to make it safe to marketing essay, talk about the things online that you would feel safe talking offline. If you’re on your front porch having a conversation with your neighbors, you would have a certain kind of conversation because you would know that the people you’re talking to are actually your neighbors. On the internet, for the most part, we’re talking with people virtually, and we don’t quite know in many cases who those people are. Nextdoor, it’s so centric to is resume imporatant, your neighborhood that it’s really valuable to be able to limit that conversation to essay, the people who truly live around you. Got you.
Okay, well, we’re going to critical jamaica, come back to that, obviously. We’re going to spend a good chunk of this time talking about marketing on mcdonalds Nextdoor, but I want to talk about 9 songs resume you first. This will be a short conversation. No, this is the fun part of the conversation. Actually, I didn’t realize this is your second stint in marketing on mcdonalds Silicon Valley. You were here during the dot-com boom, had a startup, sold your startup, left for a little bit, came back. Now you’re doing Nextdoor, but let’s start with your first go-around here, Epinions.
I never really left. 9 Songs Resume. I’ve spent my entire career, my entire working career since 1996 has been in Silicon Valley, and so I have largely lived here my entire life. I grew up in Texas, and then ultimately came to Stanford for undergrad. Now I’ve spent more time in the Bay Area than I’ve spent anywhere else in my life. I had a very short but extremely sweet experience living in New York City for a couple of years, and that was really fun. That was in between Epinions, the company that you mentioned, and marketing essay, what has now become Nextdoor. University. I did have a little respite between jobs, I guess you could say, but I always feel like, from a professional standpoint, that I’m a lifelong Silicon Valley person, and I consider it home. How do you go from Texas . I’m told that the town you grew up in is the “Friday Night Lights” town.
Is that right? Yes, I grew up . I’m a proud, proud, proud resident of Odessa, Texas. That’s in west Texas. Marketing On Mcdonalds. It’s equidistant between El Paso and Dallas, which is to say in the middle of nowhere, 300 miles from each of those big cities. The high school that I went to is called Odessa Permian High School, which is the high school that was written about in fun persuasive essays the non-fiction book “Friday Night Lights,” which went on to become a movie and then a TV show. That high school is one that I attended and loved and always wanted to go to from the time that I was really young.
I was the essay class of 1990 at Odessa Permian. The book “Friday Night Lights” was written about the class of ’89. I was going to say, who played you in the movie? No one played me, and there would be no reason for anyone to critical essays jamaica, play me. I used to tell people that there were folks in the book that I am Facebook friends with, so that’s a little bit of a claim to fame. If you’ve read the book and marketing essay, you know some of the characters, you can look up my friends on Facebook and those are real people that I’m friends with. Very cool. Pitt University Essay. How do you go from middle of nowhere Texas to Silicon Valley? Especially in marketing essay the ’90s, when all the tech stuff was still very new? Yeah, I wasn’t really driven by a desire to come to Silicon Valley per se.
I just wanted go to the best college that I could get into, and that happened to be Stanford. I think I might have been the first person to ever apply to Stanford from my high school; it was very unusual to pitt application essay, even go out of state. Texas is obviously a very large state. The majority of my classmates were going to marketing essay on mcdonalds, University of Texas, Texas AM, Texas Tech. We even have a four-year college in Odessa called UTPB, University of Texas of the Permian Basin. For me to go to Stanford was a little bit of imporatant a stretch, but I’m the child of a couple of Indian immigrants and so not originally from Texas. Essay. My parents are from India, and 9 songs resume, then they immigrated to this country. We made our way to marketing, Texas, and I always had ambition probably because of my parents to try to go to the best school that I could, and I was really lucky to end up at Stanford. Yeah.
You get out there. You’re weren’t a computer science major, though. I wish that I were. I will be encouraging my three sons to study computer science, but no. I wanted to be a doctor. Both my parents are doctors, and my younger brother now is a doctor. Essay. He’s actually married to a woman who’s also a doctor, so I’m literally, besides my wife whose sister is marketing a doctor, the only non-MD in my family. I always thought that I would follow in my dad’s footsteps. My dad’s an is resume imporatant eye surgeon, cataract surgeon, and marketing on mcdonalds, has had a great career over many, many, many years. Still lives in Odessa, Texas, and practices medicine there. My idea was to a discussion destructive idyll, go to Stanford to be a pre-med and ultimately to follow in essay on mcdonalds my dad’s footsteps.
You’re a Stanford grad, a tech CEO, and somehow the les miserables least … the marketing essay person who’s not the doctor in 9 songs resume the family. How does that work out? The least well-educated by far. It’s great because whenever I need a physician, there’s one very close at hand, but I think the bigger thing for me is my parents and marketing essay, really their entire background culturally, education was a very, very big priority for is resume, us. One of the interesting things that happened when I ultimately left Stanford and found myself at Yahoo is my parents didn’t have really any understanding at that point of the marketing on mcdonalds business world. Fun Persuasive Essays. Whether it was a famous business company like a Wall Street bank or whether it was an emerging tech company like Yahoo, my parents didn’t really have any context, because not only were they not American growing up, but they were physicians.
They weren’t in the business world. When I joined Yahoo, they were very supportive as they’ve always been and they were probably wondering at the same time, “What the heck is our son doing?” I remember coming home a couple months after I started at marketing essay, Yahoo and my mom saying, “Yeah, the fun persuasive essays only tough thing is essay when I talk to my friends and they say, ‘He had so much great potential, and he left Odessa and he went to Stanford. Now he works for a company that manufactures chocolate milk.’” I looked at pitt essay, my mom like, “What are you talking about, chocolate milk?” It turns out there is a chocolate milk company called Yoo-hoo. Literally, there were people in Odessa that thought that I’d gone from marketing essay on mcdonalds Stanford to either manufacture or deliver chocolate. Thankfully, that was not the case. Wow.
Yoo-hoo’s a blast from the past. I remember Yoohoos as a kid. I’ve dated myself and you, Kurt. Yeah, apparently. Okay, so you’re at Stanford. Of Faulkners Destructive Idyll Essay. You mentioned Yahoo. That’s your first job out of college, right?
Tell us how you go from Yahoo then to Epinions — and also, Epinions, what a name. That is the perfect dot-com name. Yes, very, very dot-com. I think Epinions sold to Shopping.com, right? Could those names be any more dot-com? Yes and now Nextdoor, right? Nextdoor.com. I’m a fan of the literal dot-com domain name, I guess.
Let me first say that joining Yahoo was like winning a lottery ticket. Essay. I was one of the first hundred employees. I was not qualified. I was very bottom of the totem pole in terms of my role. It was such a blessing to be able to be part of a company like Yahoo. That was 1996.
By the time I left in of faulkners destructive idyll essay the middle of on mcdonalds 1999, I think there were over critical jamaica, 10,000 employees. The market cap had gone from probably half a billion to over 100 billion during the time that I had been there. Just an incredible vantage point to see and experience firsthand everything that was going on in Silicon Valley at the time because Yahoo back then was Facebook, Google, Uber, Airbnb, all of marketing essay these great companies rolled into 9 songs resume, one. I used to tell people that I would walk down University Avenue in Palo Alto with my Yahoo T-shirt on and literally get mobbed. People loved Yahoo so much. The thing that I took away, and marketing, I took away lots of things, but at fun persuasive essays, the very top was this notion that you could actually make a living working on something that could reach hundreds of millions of people and make their lives better. Essay. That was a really interesting and I think valuable thing to be exposed to at a young age because I’ve been chasing it professionally ever since, that notion of working on something that could really impact the destructive world in a positive way at scale. The interesting thing about marketing on mcdonalds my time at Yahoo is it really was like winning a lottery because I used to tell people, as great as the company is, if I were run over by is resume a truck tomorrow, the company probably wouldn’t even notice that I was gone. Whoa, what were you doing there? I started as a surfing Yahoo, which is something that most people . Most people don’t even know what that title means, but Yahoo started as a guide to the Internet, essentially a catalog of websites that would describe the different things that you could learn on the internet.
There was a team of surfing Yahoos that would be responsible for taking the submissions that folks were making to Yahoo to be in the Yahoo directory and marketing, categorize them. I guess I was really lucky to is resume, be hired as one of marketing those surfers. You didn’t have to have a computer science degree. I think you needed to be essentially a smart generalist that could take websites, look at les miserables, them, very quickly understand what they were about, and then in almost an on mcdonalds ontological way understand where they should be categorized. I started there. Literally cataloging the Internet? Yeah, what Google does with an essays jamaica kincaid algorithm is what Yahoo did with humans. Obviously, the explosion of information on marketing essay the internet has made it extremely difficult to catalog all of that information with humans, and that’s why Google has really come to the fore.
Now you need to solve that problem with technology, but in the early days, Yahoo did it all manually. As I think about some of the of faulkners idyll things that I did at Epinions, which is all about user-generated content and online community and now Nextdoor, that was a little bit what I was doing at Yahoo. It was very manual. It was relying on the wisdom of crowds. It was less algorithmic and much more humanistic, but at the same time, when I was there and after being a surfer, I ultimately became a . I think I was called at on mcdonalds, one point a brand assistant, which is the lowest guy on the totem pole in the marketing department. I was learning how to be a brand manager, and a discussion destructive, lots of exposure not just in my specific job but in just being at Yahoo. Marketing Essay On Mcdonalds. Just being there, you got to is resume imporatant, see so much and be part of so many cool things. That’s something that really stuck with me.
I did feel, however, that I wanted to be the marketing person at some point that was more directly responsible for the success or failure of the romanticism les miserables company. On the side when I was at marketing essay on mcdonalds, Yahoo, I started a little nonprofit with a couple of friends. It wasn’t ever meant to be anything big. It was just a couple of us getting together and university application, meeting once a month to marketing on mcdonalds, talk about idyll essay entrepreneurial ideas because we all knew that we wanted to start our own companies. We called the essay group Round Zero. It’s like a social club, right? It was less of a social club, although it was around a dinner. It was more of almost a . It was a support group for entrepreneurs, and it wasn’t about social things, per se. It was about getting together to talk about ideas that you might want to start as a real entrepreneur. You could do that with support in Silicon Valley, which is one of the a discussion destructive idyll essay things that’s so special about Silicon Valley.
You have people you can talk to that have either done it or are dreaming of essay doing it, and so we started this thing, Round Zero. Application Essay. It’s a name that tries to approximate before you get round one financing where are you? You’re at Round Zero. In a number of years, that became, I think, one of the marketing essay on mcdonalds more popular monthly dinners in Silicon Valley for imporatant, entrepreneurs. Well, big names, too. I’ve seen photos. I think Jony Ive was there and marketing, Marissa Mayer was there. That was much later. That was actually much later. But that’s the same group, correct?
They’re the same . Well, at the time, the big names were not big, so if you think about it, Round Zero was about people getting together before they had actually started these companies and were in the early stages of their careers. I think, for of faulkners, example, Larry Page came to a couple of our dinners. But that was before he’s the Larry Page that he is today, because that was 1998 or so. There were a number of folks. Reid Hoffman was another one that I was quite close to even back then.
In fact, he was one of our facilitators. We had facilitators at each table and would talk about different issues that were being raised during that time in Silicon Valley. Marketing On Mcdonalds. It was not about pitt application essay bringing prominent people together. Marketing Essay. It was about bringing entrepreneurs together, and it just so happens that a lot of those entrepreneurs have become prominent. For me, it was an les miserables opportunity to really spread my wings outside of Yahoo and be a little bit more on the firing line in marketing terms of 9 songs resume responsibility for success or failure. With a group of friends, really, who co-founded this thing, that was my first startup. Essay. It wasn’t about a business model or venture funding or any of those things, but some of the things you have to do in critical jamaica a startup, primarily starting something from nothing, that was my first experience doing that.
That gave me a lot of the courage that I could leave Yahoo, which was an amazing job, and start my own company. Which was Epinions. It’s still around — it’s part of eBay now. Is that right? Yes, Epinions ultimately merged with a New York-based company called DealTime, and we rebranded the essay on mcdonalds corporate entity as Shopping.com, but the Epinions website remained. Critical Essays Jamaica. Then it was bought by eBay after Shopping.com went public. Epinions does exist. I don’t think it’s very vibrant, unfortunately, but it does still exist. I don’t think I’ve ever used it, but it sounds like an marketing early version of Yelp, right? You’re going out to the Internet. Essay. You’re asking Internet users to essay on mcdonalds, review things.
What, what? Products? Did you get to restaurants and hotels and all that as well? It was much more products focused — so Yelp is fun persuasive about services and essay, service providers, and Epinions was about products. Back then, a lot of people were getting into digital cameras and 9 songs resume, big-screen TVs and even books. The inspiration for the idea was, Amazon had come on the scene in the mid to late ’90s and essay, had pioneered this notion of a customer review, where the books that Amazon was selling and then later the movies and all the other products, they would be reviewed, not by professional reviewers like, say, Walt Mossberg, but by consumers.
Epinions — electronic opinions, that was the way the name was created — was this notion that everybody is an expert at something. If you could harness that expertise, you can help everyone make better buying decisions. And that ultimately was the mission of the company: To use the power of technology to help people make better buying decisions. Were people ready at imporatant, that time to get their product reviews from strangers online or did they still want Walt Mossberg to tell them that this new computer is the right one to buy? If they had a choice, they would pick Walt, but if you think about marketing essay on mcdonalds Walt, he maybe reviews 15 to critical jamaica, 20 things a year.
In the universe of things that you could possibly buy, there are thousands of essay things, if not tens of a discussion of faulkners idyll essay thousands of things. Again, what I think the internet has shown us over and over again is the editorial model is really valuable, and it’s super high quality, but there is essay this long tail of items or services or information. We can all be content creators to add to essays, the knowledge around those items. In our case, it was this notion that look, first of marketing all, many of the things you want to buy have not been professionally reviewed either by Walt Mossberg or Consumer Reports. Second of all, you may actually want to a discussion destructive idyll essay, get a review from someone who’s like you versus someone who is a professional reviewer. In that sense, I think it was a very, very early version of essay on mcdonalds almost a social network. Yeah, a little more relatable that way.
Then real quick transition from fun persuasive essays Epinions. You guys had that for a couple years. What? Four or five years. You said you sold it or merged it with Shopping.com.
My understanding is you were the marketing essay last man standing at that point, so it obviously wasn’t the first Yelp, but someone wanted it. What happened there? Epinions was a very high flyer initially. It was a company that was launched almost by a press article in critical essays jamaica kincaid the New York Times magazine called Instant Company that talked about marketing how quickly this company was being built. A Discussion Essay. Really, the notable thing about Epinions is the co-founders were all folks who had spent time in some of what we call the first generation internet companies. Marketing On Mcdonalds. I’d been at Yahoo. Co-founders of mine had been at Netscape and Excite@Home and some of the early pioneers of that era. No one was really leaving those popular companies to start new companies.
Now it’s really commonplace for someone from Google to 9 songs resume, start a new company or someone from Facebook to leave and start a new company, but that wasn’t the case back then. We were, I think, very hyped initially. We had great investors, including Bill Gurley, someone who I’ve been lucky enough to work with since 1999. Right, investor in Nextdoor, so yeah. Investor in marketing essay on mcdonalds Nextdoor as well, and so we had a lot of hype initially. Essays. I think the concept was a very good concept, this notion that you could harness the hive mind or the collective intelligence of the internet to provide information on a category of marketing on mcdonalds things that’s really valuable, which is the sorts of is resume imporatant things you’d spend money on.
Ultimately, like many things of that era, we weren’t that disciplined. We weren’t that experienced. Marketing Essay On Mcdonalds. We weren’t that knowledgeable. We made — and I would say I personally made — every mistake in the book, and so at various points, Epinions was on of faulkners the verge of complete bankruptcy and failure. Essay. We were super fortunate even though there were massive layoffs and down financing rounds and all the critical jamaica things that you never want to experience, but you learn a lot if you do experience them. We were able to get through all of those things, ultimately merge with another private company. Marketing On Mcdonalds. That was in 2003. Essay. Go public in 2004, and then the on mcdonalds company was bought in romanticism les miserables 2005. It was founded in essay 1999. It’s kind of a discussion destructive essay crazy that you’re on the verge of bankruptcy and yet you’re still able to marketing essay on mcdonalds, go public.
Well, those two things did not happen synchronously. The verge of bankruptcy was in 2001 and 2002 when many dot-coms were becoming dot-bombs. The IPO was in 2004. It was really more of almost . if you think of a sine curve. 9 Songs Resume. That’s how the fate of Epinions went up and down and all around. Essay On Mcdonalds. The good news is romanticism les miserables essays with a purchase by marketing on mcdonalds eBay for a discussion destructive, 620 million, ultimately, it ended on a relatively high point. Yeah, let’s fast-forward just a little bit.
There was a little time in marketing on mcdonalds New York. You come back, and you go work at Benchmark, which is arguably one of the most well-known venture capital firms here in Silicon Valley. You’re an EIR [entrepreneur in critical essays kincaid residence]. Essay On Mcdonalds. What exactly does that mean, and a discussion of faulkners essay, why did you go work there? Yes, I guess going back to people thinking I worked at a chocolate milk company, Yoo-hoo, being an EIR is a similarly confusing thing. Not a well-known title, but I’d worked with Bill Gurley since 1999. Thought back then almost from the very beginning and continue to believe today that he’s one of the very best in the business. When he gave me the opportunity to come to Benchmark as an entrepreneur in residence, that was something that felt like, again, an incredible blessing and an amazing opportunity. He made it even sweeter by also bringing in someone that I’d hired at essay on mcdonalds, Epinions as one of the first dozen employees, Sarah Leary, and that was someone that I’d worked with at that point for many years and a discussion of faulkners destructive idyll, wanted to start a company with.
Sarah and I joined Benchmark as EIRs, and the idea behind being an entrepreneur in residence is you have the support of a venture fund to sit in their office, to discuss ideas with them, to marketing essay, get a feel for fun persuasive essays, the kind of entrepreneurs that are pitching them. On Mcdonalds. Ultimately, you come up with your own idea, and you leave the university venture capital firm presumably funded by that firm, and you begin your entrepreneurial journey. Coming back from New York, I knew that I wanted to start another company, and I knew that I wanted to start it with Sarah. I was lucky that she felt the on mcdonalds same way. Fun Persuasive. Then after that, it was a complete no-brainer to marketing essay on mcdonalds, try to destructive essay, get Bill to support us and almost be part of the team from Day One. That’s what we did at Benchmark, and it was sort of funny because venture capital firms are very different than working in companies. They are a lot quieter.
They’re a lot smaller. Marketing On Mcdonalds. You’re doing much more cerebral work, in of faulkners many cases. Sarah and I realized pretty quickly that to on mcdonalds, be in is resume an environment that we enjoyed, which is more of a company environment where there are more people and there’s more operational stuff that’s going on, we needed to come up with an on mcdonalds idea as quickly as possible so that we could actually leave the comfy environs of Benchmark and start what we believed to a discussion of faulkners destructive idyll, be or what we hoped to be the next huge company. What is the stress level like there? Because they’re saying, “Hey, we believe in you. We believe in Nirav. We think you’re going to start something cool, but oh, by the way, you’ve got about six months, nine months, and we want to see a really great idea.” They don’t put any stress on you at all.
There’s no time limit. There’s no job description. You’re not clocking in marketing on mcdonalds and clocking out. From that standpoint, it’s an incredibly freeing and incredibly supportive environment. We had a lot of internal stress because not only did we want to just get going, because the thing we wanted to do was start a company, not just be at a comfy venture capital firm. I sort of joke about this, but we were both living in is resume imporatant San Francisco at the time, and on mcdonalds, Benchmark was down on essays Sand Hill Road. We just didn’t want to do the commute much longer. We really wanted to get started and get going. We spent about six months there looking at a variety of different spaces and exploring a variety of different ideas, thinking about who else we would want on our founding team. We were lucky enough to go back to marketing, another one of our Epinions colleagues, a guy named Prakash Janakiraman, who was a tech lead at Google on the maps product.
We were able to essays, pull him out, and so by the end of 2007, we had an marketing on mcdonalds idea for a company called Fanbase, that was felt there was an 9 songs resume opportunity to build the next-generation ESPN, using, again, user-generated content, online community, the notion that in many cases, fans would have just as valuable a perspective as professional sports writers. Towards the end of essay 2007, were able to jamaica kincaid, convince Prakash to leave Google, which was not easy because he had a great job there and they really appreciated him being there. We were able to get him to come out. We had the support of the partnership. We got our first round of financing, and in early 2008, we began working on essay Fanbase. Which sounds like a Bleacher Report type of thing, at les miserables essays, least the way you just described. Yeah, I think that’s a fair assessment. Bleacher Report was already out on mcdonalds there. Users are contributing content.
Yeah, it wasn’t long-form content, and so we thought about it a little bit less as fans writing articles, but more almost again thinking about pitt university application essay it as a social network, where your favorite players would have pages. Marketing. You could upload pictures and essays jamaica kincaid, videos, and you could leave comments about those players. We wanted to be really broad, so we felt that favorite players are not just the really famous ones like Steph Curry or Tom Brady. We were also doing college, and so my co-founder Sarah, I always tease her. She was a national champion lacrosse player at Harvard. Essay. She’s in the Harvard Sports Hall of essays jamaica kincaid Fame. She was an All-American several years, and so she had a profile on Fanbase.
There were some really, really good pictures of marketing her from back when she was an incredible goalie back at Harvard. It was this notion that so many of us are athletes, so many of us love following athletes. Fun Persuasive Essays. There’s isn’t a centralized place where we can get information about those athletes. That was the premise. Ultimately, it was not a very good premise because we felt like the company was not going to succeed after working at it for about a year and a half, but like all things, it started in a very promising way. Social network for athletes converts to social network for your neighborhood, essentially. How do you make that pivot? Because there’s a social element of both, of course, but one feels more celebrity, media focused, whereas, we already talked a little bit about the on mcdonalds private way that Nextdoor operates. Yeah. I would say calling any of these things social networks is probably a fairly broad generalization and romanticism, just a way to think about the user interface, maybe not the ultimate benefit for members. When I think about the creation of Nextdoor, it’s not unlike thinking about Epinions in terms of the ups and downs.
In my career, I’ve had lots of challenging times. I’ve had lots of marketing essay great times. I’ve learned a lot from the challenging times, and the thing that I feel really fortunate about is 9 songs resume that through some of those challenging times, I’ve been able to pave the way for something better. Epinions almost goes out of business, but ultimately is essay on mcdonalds a company that can sustain itself, go public, is fun persuasive essays sold for hundreds of millions of essay on mcdonalds dollars. Fanbase was a company that we started with the highest of application hopes and the biggest of essay on mcdonalds dreams, and fun persuasive, even though we got 15 million users in a pretty quick effort, really almost immediately in the first six months after we started, we knew soon thereafter that it wasn’t going to work. That morning when you wake up and you realize — and it’s not the marketing on mcdonalds first time you realize it, it’s just the first time that you acknowledge it to yourself explicitly — that the thing you’ve been working on, the thing that you’ve been dreaming about, is not going to work, that’s a very, very tough thing. We struggled with that, me and Sarah and Prakash. 9 Songs Resume. We agonized over it. Ultimately, I went back to Bill, and I said, “Bill, we’ve used very little of the money that we’ve raised. You’ve been incredibly supportive. We all started this with the best of intentions, but at the same time, we know now that Fanbase is never going to be the thing that we wanted it to be.
It’s never going to marketing essay, be the next great company, and we aspire to build a great company. We’d like to give the of faulkners destructive money back.” That’s a really humbling conversation to have. Essay On Mcdonalds. It’s in some ways a very embarrassing conversation because it really is about admitting failure. Again, I give Bill a lot of credit, because Bill said, “I understand. Is Resume. This happens.
Most startups do fail, so the odds were that Fanbase would fail, not succeed, but you have a great team. I feel that you guys have a lot of talent. Would you be willing to take a few months to see if you could come up with another idea? If you do, you can use the money that you have in the bank to do it.” He gave me a poem that I’m very familiar with, and he knew that I was familiar with it, called “If.” It’s a poem that you can see . It’s Rudyard Kipling . Marketing Essay On Mcdonalds. you can see it in the locker room at Wimbledon. It’s really about becoming a man and grabbing the opportunity when it exists.
In a way, I joke and say Bill was challenging my manhood because he was sort of looking across and 9 songs resume, saying, “Now you say you want to be an entrepreneur and you say you want to create a great company and essay, you care deeply about building things that last in Silicon Valley, but do you really have the essays guts to take the risk and do it, particularly coming off of on mcdonalds this failure of pitt Fanbase?” I’m so glad he did that, because that led to me going back to Sarah and Prakash and saying, “Do we have a couple more months in us?” We did, and we were lucky enough to have seven people that had been employed by Fanbase that also wanted to go through that journey with us. Marketing. That summer, which was the summer of is resume 2010, we were lucky enough to come up with the idea for Nextdoor. Then you launched Nextdoor. You talked about what it is on the surface. Give us an idea, if you will, what are people using this for? I have Facebook, which is where I have a lot of my friends.
I have Instagram. Essay. I have Twitter. I have all these other places, these outlets where I connect with people. What are people actually using Nextdoor for at essays, this point? Yeah, social networks have undeniably become the ubiquitous platforms that we use to connect to people and things that matter. Interestingly, though, all those social networks you mentioned, rarely do they connect us to the people and things that matter in our local community. What people do on essay on mcdonalds Nextdoor is they come together, most of the essays time with their neighbors, sometimes with local agencies like police departments, and marketing, increasingly even with local businesses. They work together to make their neighborhoods and 9 songs resume, their local communities better. It could be straightforward things like asking for a babysitter or getting a referral for marketing on mcdonalds, a plumber. It could be more personal things. “I’ve lost my wallet, and romanticism essays, I’m looking for someone to help me find it.” “I’ve lost my dog.” Or it could be absolutely critical things like if there’s a natural disaster or tornado, an marketing earthquake, a hailstorm, making sure people are safe.
Or coming together to create almost a virtual neighborhood watch to keep everyone safer. A lot of those social networks that you mentioned, I would describe them as being about self-expression. They’re about of faulkners destructive essay me telling my friends or people that are interested in knowing about me the things that are on my mind, whether it’s pictures of my children or pictures of my vacations or where I work or what music I’m listening to. Nextdoor is not at all like that. Marketing Essay On Mcdonalds. Nextdoor is not about self-expression. Nextdoor is about utility. Is Resume. It’s about coming together with your neighbors to make the neighborhood better for everyone. How does that change how you build a business?
Because these other networks we talked about, a Facebook, a Twitter, they’re ad supported. Marketing Essay On Mcdonalds. They’re ad driven. If I’m out 9 songs resume expressing myself or sharing content, it’s very easy to throw some ads next to that. If we’re talking a utility here . You guys don’t have a membership or subscription fee. You’re using ads, very early stage of the business, but do you envision following that same footstep of a Facebook or Twitter and doing all ads? Or do you think, because of this utility factor that you mentioned, there’s a different business for you? Well, I think the similarity is that we don’t envision ever charging our members for the service, and marketing essay, that is similar not only to of faulkners destructive, Facebook and Twitter and Snap and on mcdonalds, Instagram. It’s similar to Google. We expect to have a free service that any neighbor can join and take advantage of. In terms of our business model, we believe that there are opportunities, whether they’re through traditional in-feed ads or maybe more native things to Nextdoor like local deals and coupons that might feel more like Groupon.
We think that there are a tremendous number of essays opportunities that exist to connect folks to local businesses. We not only essay on mcdonalds, think that’s a big business opportunity for us. We think that’s a trend in the world that’s important and meaningful that people are starting to care about. It’s that whole notion of, in a world where we feel great buying everything from Amazon — and my family absolutely feels that way and we have so much respect for Amazon and we love the service — but when we think about supporting the les miserables essays businesses that are in our own areas, there really isn’t an essay on mcdonalds online service that makes it easy to find those entities. In many cases, they’re service providers. They’re doctors, they’re dentists, they’re architects, they’re landscapers. And to be able to connect with them in a way that enriches not only my own need, which is to find a pediatrician for essays, my kids, but enriches the local community because I’m putting money back into my local community.
That’s where the opportunity is for us. Like payments and commerce type of marketing stuff. Like I’m going to order my pizza from the local pizzeria, and you’re going to facilitate that transaction. I think it’s less likely that it’s food delivery because there are a lot of people who do that and do that exceptionally well. I think it’s probably more along the lines of, if you find out that a neighbor has worked with a painter to paint his fence, and you think the fence is really beautiful and 9 songs resume, you want the marketing essay on mcdonalds same thing, we might be able to is resume, introduce you to that painter or allow that painter to introduce himself or herself to you. If you go to Nextdoor and you search for a plumber because your sink isn’t working, then we’ll be able to either with a simple search ad that looks like something you’d find on Google on essay something that may be a little bit more Nextdoorish like rankings of plumbers that your neighbors have recommended, we might be able to connect you with that service provider.
I think probably in some cases it could be transactions, so we could create a marketplace for babysitters. Babysitters are a very apocryphal example at 9 songs resume, Nextdoor because you want to find a babysitter that lives near you that is in the neighborhood. That makes you feel good, but one of the essay on mcdonalds most difficult things with babysitters after finding one is you’ve got to idyll essay, pay them in marketing cash, and you’ve got to have that cash on hand, and they’ve got to understand how they’re going to accept the payment, so maybe creating something seamless for them. That’s where we might focus on the transactions, but I think in most cases, we think about it at a higher level, which is romanticism how do we create a connection between neighbors who want to support their local businesses and the local businesses who are doing a great job supporting those neighbors? You brought up a really good point, which is . You mentioned Amazon, right? Local is essay not easy, and pitt application essay, I think the essay way you describe it makes a lot of sense. Everyone has a neighborhood. Is Resume Imporatant. They have their local places they go, whether it be a restaurant or you need a handyman or something like that, but Facebook has tried to essay, do this.
Google has tried to get local. To some extent it works in terms of helping you find someone, but I wouldn’t say anyone’s fully capitalized on is resume the idea that you just described. What makes it so hard? Well, first of all, you’re exactly right. As entrepreneurs, we typically say that if something isn’t hard, it’s probably already been done. If something isn’t in need of a new solution, then there is no business opportunity to marketing on mcdonalds, create something from scratch. In the imporatant case of local, the on mcdonalds thing that has been extremely difficult is establishing meaningful scale in a way that feels authentic. Because local is local, and so the application essay things that you do to essay on mcdonalds, make it feel local in fun persuasive essays the San Francisco Bay Area may be very different than what are necessary in Odessa, Texas, where I grew up.
Where most technology platforms can come out with one solution and spread that not just across a number of cities but the world . It’s the same product for the entire world . We have to marketing essay on mcdonalds, think about things like neighborhood boundaries and essays kincaid, neighborhood names and on mcdonalds, the social norms within neighborhoods that are very different even within San Francisco, much less between San Francisco and Odessa. That has been the 9 songs resume case with local from the essay very beginning. If you think about two of the most prominent private local companies, there’s Uber and destructive essay, Airbnb. Those two companies have really shown the power of when you unlock the marketing potential of the local economy with a technology tool that makes it seamless. Look at the kinds of revenues that they’re able to generate, right, but for Uber and Airbnb, when they launch in different markets, they may have to do different things from pitt university essay market to market. It’s not like they launch one product in one area and they can then spread it out everywhere. Right, yeah. It’s got to be very personal to each location, otherwise it’s not going to marketing on mcdonalds, feel like it belongs to the neighborhood, right? If it doesn’t feel local, then people won’t adopt it.
There’s a reason that you chose to live in San Francisco, and 9 songs resume, if San Francisco feels like San Jose, well then what’s the point? Right? The thing that makes local so interesting and so valuable, and we say that we’re fiercely loyal to this notion of local, the thing that makes it exciting is it’s unique. It’s not the same everywhere. How do you deal with user concerns around privacy of information? You guys are really asking a lot of your users in marketing on mcdonalds the sense that they have to validate an actual address, right? The babysitter example is a great one, but that also poses a lot of potential safety issues. You’re interacting with, I don’t know, potentially a young person in critical jamaica your neighborhood. Essay. Local creates a lot of privacy issues as well. I think you’re right. Whenever you’re talking about real-world communities, the a discussion of faulkners idyll essay stakes are higher.
The things that we do in regards to verifying people’s addresses, in regards to requiring your first name and last name, in regards to having a pretty low tolerance for any kinds of shenanigans that you may pull with your neighbors, those are all things we do because ultimately, the trust you feel for Nextdoor and the trust that you feel communicating with your neighbors, that is 100 percent correlated with how much you use the product. If you don’t trust Nextdoor, you won’t ask Nextdoor — and your neighbors, in marketing on mcdonalds this case — for a babysitter recommendation. If you do trust your neighbors and you do trust the platform, then you will ask your neighbors for whatever you need, whatever service provider you need. At the university application essay end of the day, I think we think of ourselves as a community company. Not a technology company, a community company. What we need to be world class at is creating these local communities in a way that they feel trusted, supported, authentic. Essay On Mcdonalds. That’s very, very, very hard. That’s where we believe we have a secret sauce that no one else has. What do you do for trust, right? Someone’s got to take that initial leap of faith and a discussion idyll essay, say, “Hey, I’m going to try Nextdoor for marketing essay, this babysitter, and I’m going to leave my kids with this person.” How do you get them to idyll, make that initial first step? Well, I’ll give you a couple of marketing essay on mcdonalds examples.
The first is, we do require verification of address, and so you know from the very top that the people you’re talking to are your actual neighbors. The second thing we do is, all the 9 songs resume conversations are private. Marketing. If you just think about the internet at large, friction in joining a service is typically anathema to the success of a company, right? The more friction you have, the less likely it is that people join, but to 9 songs resume, join Nextdoor, you have to put in on mcdonalds your address before you even see what the product looks like. We created that friction knowing that we’d have a lot of dropoff because ultimately, we felt like once people understood why the friction was there, they would value it. You think about private conversations, it means that none of the data, none of the information, even the helpful stuff inside Nextdoor can be found via Google. Even as a growth mechanism for the company, there’s no search engine optimization. There’s no search engine marketing.
There’s no opportunity for us to advertise or even sample the of faulkners destructive kinds of marketing on mcdonalds things that you find inside Nextdoor because we made the decision to university application essay, keep it private. Other things that we do to marketing essay on mcdonalds, make it feel authentic to you, every single neighborhood has a neighborhood boundary, a neighborhood name that has been created by your neighbors, not created by us. When you join Nextdoor and les miserables, you see that your neighborhood . in my case, it’s called Outer Broadway. I think yours is probably the marketing essay on mcdonalds East Marina or something like that. Central Marina. Critical Essays Jamaica. That would only marketing, feel familiar if you actually lived there. Of Faulkners Destructive Idyll. The whole idea is Nextdoor is not about the virtual world. Marketing Essay. It’s about the real world, and so when we think about building products and product features, we’re thinking deeply about how does this work in the real world.
I know that we’ve touched on some of the ways that you’re not a traditional social network in that sense, but when you think about the businesses there — and again, you guys are going into destructive essay, the advertising aspect of this right now — the ability to scale is huge. We’ve seen what can happen when growth gets stalled with Twitter. Marketing Essay. Snap has been public for three weeks, and a discussion, everyone’s already a little nervous about can Snap grow the way that we want it to. When you describe that initial obstacle of not only essay, giving up your address but not even really being able to essays, see the product until you take those steps, is on mcdonalds there concern that this could hamper growth? Is there any plan or strategy around making it a little easier to sign up in critical jamaica kincaid hopes that you don’t have to run into those issues?
There’s not just a concern. It’s a reality. Growth for us is much more difficult than other companies. The first year of the company’s existence, we had 175 neighborhoods using Nextdoor. Only 175. There are 180,000 neighborhoods in the country, and so I remember being in a board meeting and saying, “Okay, we’ve now launched the 175th neighborhood,” and on mcdonalds, Bill looked at me and said, “How many neighborhoods are there in the country?” I said, “I don’t know. 9 Songs Resume. We think maybe 170, 180,000.” He looked at me and he said, “Okay, so based on our run rate, it’s going to take us 100 years to get all of these neighborhoods.” From the very beginning, this has been one of the marketing essay things that we’ve been thinking critically about, which is really the balance between fast growth and quality and is resume, trust of experience. We are constantly trying to balance those things. Essay On Mcdonalds. I’m delighted to a discussion of faulkners idyll essay, say that today we have 130,000 neighborhoods that are using Nextdoor, and so at some point very soon, probably by even the end of this year, we’ll have over 90 percent of the neighborhoods in the country using Nextdoor, but it’s taken six years. On Mcdonalds. It has not been overnight.
We haven’t had the a discussion of faulkners idyll essay success that an Instagram or a Snap or some of these incredible rocket ships get to experience where they go from zero to 100 million users overnight. For us, it’s a little bit more like LinkedIn. It’s get big slow. It’s . Marketing Essay On Mcdonalds. think about quality over quantity. The thing that we’re always thinking about is can we maintain this constant growth. Because when you’re small and you have constant growth, it doesn’t feel like much because you have a very small base.
If you’re large and you’re still growing, because of a discussion of faulkners destructive idyll essay compounding, you’re suddenly really big. I remember so many different experiences over the last six years where I’ve told people about Nextdoor, and marketing, they’ve said, “Oh, yeah. That sounds like a good concept, but I haven’t seen it myself.” I thought to myself, “Man, it’s so hard to even get this thing started. You’ve got to draw the neighborhood boundary. You’ve got to make sure that the name’s correct. You need 10 neighbors to pitt university application essay, join to even launch your Nextdoor neighborhood, but it’s been completely worth it. Because today, for marketing essay on mcdonalds, example, in the Bay Area, by the end of this year, we’ll have 50 percent of the households in the DMA of the Bay Area. The DMA is just a way of describing the entire Bay Area as far south as Gilroy and essays, all the way up as far north as Mendocino County. Okay, so 50 percent of the Bay Area. Fifty percent of the households will be using Nextdoor.
That’s just an amazing amount of reach that you rarely see from on mcdonalds any kind of technology company, including the is resume imporatant big social networks. Marketing On Mcdonalds. It’s very slow and steady. We’re frustrated by the fact that it’s slow, but as long as it remains steady, we’re patient. You’re just now starting to get into international growth. Essays Jamaica Kincaid. You launched in the U.K. and the Netherlands. I’m curious. How does that focus on privacy change when you try to marketing, expand internationally? The privacy piece is less part of the challenge, although that’s an fun persuasive essays intrinsic challenge to on mcdonalds, growth.
I think the real challenge is, we have taken so much care to make Nextdoor feel very authentic in the U.S., it needs to feel very authentic in any of the foreign territories that we expand into. When we launched in the Netherlands a year ago, we hired folks in is resume the Netherlands to help us understand neighborhood boundaries and neighborhood customs and the way that neighbors relate to each other and the sorts of things that they say. In many cases, we actually changed the product. So again, Nextdoor was not as imminently scalable as we might like a technology product to be, where you have two people in a garage who create something and then they put it out on the app store and marketing on mcdonalds, all of a sudden they have users from 50 different countries. That’s just not the way Nextdoor has worked. Is Resume. We have had to, again, use a lot of care; have a very, very strong attention to detail; and marketing on mcdonalds, really understand how do we create Nextdoor for the Netherlands. Not how do we take the Nextdoor for the United States and just shove it onto the Netherlands. We did that in the Netherlands. We’re delighted to say a year later, 40 percent of the fun persuasive neighborhoods in the Netherlands are using Nextdoor. About six, seven months ago, we launched in all four countries of the U.K. and we’re already at 40 percent of the neighborhoods there as well.
We’ve been blown away by the positive response to Nextdoor, and on some level, it shouldn’t be a surprise because this notion of creating stronger and safer communities, really bolstering your local life, that’s not something that is intrinsically American or something that is only evident in the United States. This is really more of a primal need that we have to on mcdonalds, strengthen the relationships with the people around us, and so we’re very bullish on is resume international, but like it did in the U.S., it won’t be something where we can snap our fingers and marketing essay on mcdonalds, boom we’re everywhere. We’ll have to take this the same way that we’ve taken everything else, which is slow but steady. How do your investors feel about critical that? You guys have taken $200 million, not insignificant amounts of money, right? It’s been what? You said six years since you launched, so are they pretty patient people? We’ve been exceptionally fortunate to have investors like Bill at Benchmark and David Sze at Greylock, who oversaw the marketing essay on mcdonalds growth of LinkedIn, which in some ways was also slow and steady, and a host of other investors who ultimately believe that the size of the opportunity is so large and so valuable and the amount of impact that we can have on the world, both from a business standpoint and a human standpoint, that potential is so large that it’s worth taking the risk of this sort of critical jamaica slow road to success. Everyone around the table, investors included, would love for everything to go faster. I think that’s a good tension to have. Marketing On Mcdonalds. It’s good to feel urgency.
It’s good to be impatient. It’s good to always be thinking about ways to go faster, but we have to balance that at Nextdoor with this trust and authenticity and romanticism les miserables, this foundation that we’ve created that is really at the core of everything we do. It’s a trade-off that we’re aware of. We’re always trying to get better, but I always tell new potential investors, “Don’t invest in this company unless you have the same kind of conviction in our strategy and the path that we’re going to take to success that we have.” Because otherwise, it will be very frustrating. You just started bringing in revenue for the first time, what?
This year? The last couple months, really. Marketing. It wouldn’t be anytime soon, but do you anticipate this being a publicly traded company someday? Is that your goal, to IPO with Nextdoor? I think that saying that an IPO is a goal is something that has probably been overplayed, and it’s something that ultimately, when you are on the verge of an 9 songs resume IPO, where I was with Shopping.com, you realize that it’s really just another milestone along the way. An IPO is just a public financing. It’s like raising money in the private markets. You’re just doing it on the public markets. Marketing On Mcdonalds. Now, obviously, because there’s a lot more visibility, many more eyes on you, it’s different. It’s different because as a private company, we’re lucky that we have a small group of investors that we share everything with, but the world at large has to wait until we share at is resume, regular intervals.
That’s different when you’re a public company. If it makes sense for us to go public, and I absolutely think it will make sense for us to go public, that’s something we’ll do. If we feel like we can achieve our objectives, which is to have every neighbor in every neighborhood around the world using Nextdoor every day, then we might do that without going public, but going public is marketing essay on mcdonalds a very effective way to a discussion idyll essay, get the word out essay about companies, and we find that getting the kincaid word out about Nextdoor helps us grow faster. It’s a strategic thing for marketing essay on mcdonalds, us. Usually, public investors don’t have quite the patience it sounds like your private investors have, though. I think it really depends. I was reading something recently by Warren Buffett, and he talked about the power of compounding. The idea behind compounding is you do have to be patient because you aren’t going to get a short-term return. You’re planning on the fact that over some long period of time, whether it’s as short as a year or as long as a decade, you will get much more value if you are patient versus if you try to optimize something in the short term. My belief is that the best investors in the world — at least this is what I’ve seen — they tend to be patient, but they’re looking deeply at fundamentals. You can’t just be patient in imporatant a vacuum without looking at data.
As long as when you look at essay, the underlying unit economics and destructive, core growth metrics, as long as you see a slow and steady growth in those and a consistency that feels like it’s sustainable, then I think the best companies in the world are the ones that grow slowly. I want to marketing essay, touch on a few non-Nextdoor things while I have you that I think you’d be great to touch on. There’s nothing else in critical jamaica kincaid my life. It’s my family, my three kids, and Nextdoor. Only Nextdoor, but I’m going to force you outside of your bubble there. First is Uber. Uber is kind of the tech company of the moment for a lot of the wrong reasons. You have gone through some not so great public press in the past as a CEO of Epinions, and yet, here you are. You’re running Nextdoor.
You have a trajectory here. How did you get over that? I guess maybe we should quickly specify there was an incident with your resume where you said you worked at marketing essay, McKinsey and essays, it wasn’t true. There was a hit-and-run thing that ended up not . Essay On Mcdonalds. It was in the news. How have you done it? What would your advice be to someone like Travis who is going through this right now? I think the first thing is, every situation is very different and so it’s not really my place to of faulkners idyll essay, give anyone else advice.
I feel like I have learned a ton from the adversity that I’ve experienced. In almost all cases, I wished that I wouldn’t have to marketing essay, experience that adversity, but I’ve come through more strongly, and I’ve learned something about myself and about the world that I think I’ve tried to put into practice. Whether it’s Uber or any other company, it’s I think pretty naive to imagine that it’s always up and to the right. Uber is an unbelievable entity that has largely been up and to a discussion idyll, the right. Marketing Essay. I believe that Uber will go through some of this adversity the way that many great companies do — which is, they’ll take a look inside.
They’ll figure out what they could do better. I know that Travis is already saying this. He’s already doing it. University Application Essay. I know Travis. I obviously know Bill, who’s on the board of Uber as a Benchmark investor, and I can’t speak to any of the essay on mcdonalds specifics because all of is resume these situations are so different, but what I can say is it’s really hard at marketing on mcdonalds, the time, but once you come out on the other side, it enables you to be better. Critical Essays Jamaica Kincaid. I think that’s going to be the case for Uber. How do you keep employee morale and employee focus in moments like that, when folks look at you and you’re in the press for things that aren’t great?
How do you go up into marketing essay, work and do your . I know you guys have your all-hands meetings because you embarrassed me by making everybody clap for me one time when I happened to be there. How do you keep that morale going when the press and the public is really focused on the company for the wrong reasons? I’m a big believer that companies are not about any one individual, and so this notion of the cult of the individual driving the morale of the company or the brand of the essays company, that’s just something that I don’t believe in. Essay. Nextdoor and romanticism les miserables essays, its fortunes are so much bigger than me. Am I a piece of essay on mcdonalds those? Of course I am. As the CEO, I’m a big piece of those. Many of our employees are also big pieces. Essays. All of our employees are some piece. I think ultimately you want to keep employees focused on the mission of the essay on mcdonalds company, both the financial mission and the human mission.
That’s the critical jamaica thing that should drive our ego and esteem. Marketing Essay On Mcdonalds. If we feel like we’re making progress against that mission, we should feel hopeful and optimistic and inspired. If we’re not making progress, well, then we should work harder or we should feel more urgency or we should look inside and figure out what we can do better. This idea that my own personal fortunes are the ones that will impact the fun persuasive morale and emotions of my employees, we strive to build a company that’s much stronger than any one person, certainly stronger than me. I think that’s totally fair, but at the same point, obviously, as the leader, people do look to marketing on mcdonalds, you. I know you said you don’t want to give specific advice to Travis, but I guess in general you said you learned a lot from these incidents. What’s maybe the one most important thing that you’d do differently now that 10 years ago you wish you could have told Nirav back in of faulkners 2005? Gosh, there are so many things. There are so many things.
I think one thing is marketing on mcdonalds when you start to essays, experience adversity, it’s difficult to really aggressively figure out what’s going on and do something about it. Marketing. Because when you first start to experience adversity, it’s not that big a deal. It doesn’t overshadow everything. A Discussion Of Faulkners Destructive Idyll. Sometimes what happens, particularly in essay our industry with the press cycle being the way it is, something can start small and university application essay, then get big really fast. The thing that we try to do at on mcdonalds, Nextdoor and I try to do in critical my own personal life is if there’s an issue, deal with it. Marketing. Don’t avoid it.
It’s much easier to avoid. It’s much easier to ignore. You don’t want to have to look in the mirror and admit things that maybe you’re not proud or maybe you don’t like, and you’d rather focus on the fun stuff. You really do have to 9 songs resume, focus on the difficult things first, and essay on mcdonalds, once you get those squared away, your path is a lot easier. I read recently if you do the hard things upfront, then life is pretty easy.
If you do the easy things upfront, you’re almost guaranteeing that life is 9 songs resume going to be hard. I think the marketing essay on mcdonalds advice I would give myself, not just for 10 years ago, but really even today as I think about raising my children, if you can make some of these tough decisions now, it will pave the way for future success. If you shy away from those tough decisions, then sometimes you’re creating a bigger monster for yourself that’s going to be up ahead. Last thing I want to ask you about before I let you go: Here is our new president, President Trump. You’re really giving me the softballs here, Kurt. Thank you. I waited until the very end to give you the hard ones. I want to know two things. No. 1, how is this going to impact what you guys do?
Because we just started talking about your international expansion. We talked about the importance of each neighborhood being unique and being its own thing. His agenda’s very different than what we’ve dealt with for the last eight years. Does that change your approach? Does it make you less likely or less interested in going abroad right now? Do you have to change that strategy?
We haven’t changed our strategy at fun persuasive essays, all, and marketing on mcdonalds, really, we believe that our strategy is larger than a presidential candidate. I don’t mean that in an arrogant way. Essay. I mean it’s really separate from what’s going on on the national political field. Marketing On Mcdonalds. We are about trying to build community, and we believe that in destructive idyll essay an increasingly divided world, whether it’s our country or what we see in other countries, there’s nothing more important than local community. There’s nothing more important than feeling like we are connected to people around us, and so if anything, what’s happening in marketing essay our country and in many parts of the world, which is really this partisan divide that has occurred, whether you’re on the Hillary side or the Trump side, you’re on is resume imporatant a side.
That’s something that we’re trying to do something about at Nextdoor. When you’re a member of your neighborhood, there’s no partisan notion. You’re all in the neighborhood together. You’re all going for the same stuff. Essay On Mcdonalds. You’re all trying to fun persuasive, make the neighborhood better for everyone.
We think that on some frankly small level today, but we hope really big level in the future, we can provide an example with these neighborhoods that work together for the rest of the world. Because when I think about national politics in our country, it’s less about on mcdonalds Trump or Hillary. We are choosing sides and we are not listening to the other side. Essays. We’re feeling like the other side isn’t listening to us, and it’s leading to a lack of constructive collaboration. The world needs to essay, come together, and unfortunately, it feels like it’s being split apart. Are politicians using Nextdoor right now to reach out to those local communities? On a local level, we have seen more and more examples of where Nextdoor is used, not just by a discussion of faulkners idyll local politicians but by marketing concerned citizens in neighborhoods, because if you think about some of the statistics around the pitt university application national election, I think something like half of Americans vote. Essay. Only half of Americans vote. The numbers, if we look at a place like San Francisco in a local election, it’s much lower. It’s like 15 percent of San Franciscans vote on local issues.
At the 9 songs resume same time, probably 100 percent of San Franciscans complain about things that are going on in the city, right? Right, much easier that way. There is an opportunity, we believe, to marketing essay on mcdonalds, make it easier for of faulkners essay, people to be aware either of marketing on mcdonalds very simple things like, “Hey, it’s time to vote and kincaid, here’s a close place for you to vote.” Even Facebook is doing a lot of things on marketing essay on mcdonalds those levels, but we feel like we can do the same. On a much deeper level, we believe that because you have an of faulkners destructive idyll essay incentive to be neighborly with the people around you, there may be an opportunity for essay on mcdonalds, us to have some of those conversations that could be divisive in other forums take place on Nextdoor in pitt university a way where we’re more respectful, we’re more collaborative, we’re more open minded. That’s what we’ve seen happening. Is that the kind of stuff that we should expect to see from you? Is that a priority for you, to get Nextdoor a little bit more involved in civic conversation and maybe get people to marketing essay, the polls? Is that something you care about for the platform? We’re actually a lot more high level.
We care about things that build strong communities, and so in some communities, the local politics are a big part of what people care about, and we should give our members the application essay tools so that they can have those constructive conversations about those things. In other communities, they’re just focused on things like, “There are a bunch of lost dogs. How do we find them?” Right? This is again, as we like to essay, say, local tends to be context to 9 songs resume, the task. The task is different from neighborhood to marketing essay, neighborhood. In a neighborhood where there’s lots of crime, the issue that they’re really concerned about is pitt application essay break-ins. In a neighborhood where the houses are really large and spread apart, maybe the essay thing that they’re focused on is how can they stay in touch even though they don’t see each other all the time.
There are neighborhoods that care deeply about fun persuasive local politics, and I feel like we need to serve those, but it’s not a top-line initiative for us because the marketing essay only top-line initiative we have is building community. Nirav, this has been great. Thank you so much for joining us. Thanks for having me. Subscribe to the Recode newsletter. Sign up for is resume imporatant, our Recode Daily newsletter to get the top tech and marketing on mcdonalds, business news stories delivered to your inbox.
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5 Cover Letter Techniques = Spellbound Hiring Managers. #1 Thing Recruiters Want You To Know About Getting A Job AppDynamics. How To Land A Job At Northside Hospital. 3 Tips For Getting A Job At Medidata Solutions. The Secret To Networking When You Don#039;t Have Any Time. 3 Ways Emotionally Intelligent Leaders Make The Most Of Online Collaboration. The bottom-line is, the purpose of a cover letter is to lure the reader to, well, read your resume and marketing essay, call you for an interview.
Now, you may be dying to ask me, #8220;Then, why can’t I only essays jamaica kincaid, submit my resume?#8221; My answer is, you can—but how do you know your competition didn#8217;t submit a persuasive cover letter that just about nudged you off the top spot? Worst-case scenario, they can set your cover letter aside, but it’s available if they need more convincing. So, how do you create cover letter that is marketing essay on mcdonalds, not tossed? I’m glad you asked#8230; Cover Letter Techniques That Work. Here are five cover letter techniques that will get you noticed by hiring managers.
1. Break A Leg With Your Opening Act. Don’t begin cover letters with an essays kincaid, ordinary and boring statement. You really want to #8220;have them at hello.#8221; (Sorry. Couldn’t help it.) Really, captivate with the very first sentence. Exude sincerity, offer specific value, spin it, and make sure it’s employer-oriented. Here is one of my favorite openings: Dear Mr. Bradley, Offering to drive pharmaceutical sales growth by marketing, generating qualified leads, penetrating territories, and closing the toughest sales, consistently! Please allow me to introduce myself#8230; You can tell a personal story that further positions you as the best candidate. You can provide statistical insight, reinforcing your industry knowledge. You may opt to walk your employer through your process. In other words, you can communicate more personally than you would on your resume and critical essays jamaica, leverage that #8220;ace in your pocket.#8221; See an on mcdonalds, example I used in a cover letter: I am an avid golfer (with a pretty good handicap) and golf at least twice per week—I have closed many sales on pitt essay the golf course over a weekend.
Clients consider me a trusted friend and have even helped me form golf teams for marketing essay charity events, which is an excellent way to destructive idyll essay, network and gain new business#8230; Do you think I would have been able to add this golf example in essay the resume for my client – no. Now, let’s say candidate #1 is a stellar sales person and candidate #2 (my client) is also an outstanding revenue producer this example is helping my client promote an is resume, added value. This #8220;sign-on benefit#8221; clues the hiring manager my client initiates and marketing, develops fruitful relationships through personal networking strategies that will be advantageous to the company. Is Resume. Besides, it’s memorable. In a pile of hundreds of resumes and cover letters, memorable is a winner! Foreshadow what will be listed on the resume and what they will discover when they read your resume but don’t repeat. Pique interest!
Save some fresh content for your cover letter. This is a strategic career marketing plan. Example: Please refer to my resume, which summarizes more than 15 years of marketing essay, experience increasing revenue for of faulkners idyll essay top corporations such as IBM. I have aggressively launched unique sales strategies that have produced up to $8M annually. You will find a full account of my projected sales plans and marketing essay, exceeded goals by percentage per year. Now, we have asked the hiring manager to review the resume and we have provided a bit of essays, information to marketing essay on mcdonalds, spark interest.
It is important to add quantifiable information and be specific, as you don’t want to seem vague. A Discussion Of Faulkners Idyll. However, there is no need to provide all the marketing on mcdonalds, details in kincaid the cover letter, especially if it will be on the resume. While I urge you to tease the teasing must be done with actual facts and marketing essay, specific references not generalities that mean nothing. Of Faulkners Idyll. There is a physiological connection that goes on when you get a person to think or say yes. So, when you craft your cover letter try to envision the reader nodding their head in agreement with your statements. In order to do this, you must validate their needs. Marketing Essay On Mcdonalds. You can cast this spell through reinforcing statements or questions. Take it easy on fun persuasive the questions, though—you don’t want to come across too sales-driven. (The art of career marketing is a delicate balance.) In sales, they always direct you to essay, ask for the sale.
Well, ask for the interview. Just ask for it! The point here is that your cover letter is a supporting influencing tool. It must be unique, inviting, compelling a prelude to a well crafted resume in order to provoke action. Your cover letter is a discussion destructive idyll essay, part of a marketing package and so merely writing it as you would any other communication letter is marketing essay on mcdonalds, not going to generate the interviews you seek. True story: I had a client tell me that, when he was interviewed, he was told the cover letter clinched the interview and the resume was used as a guide for of faulkners essay an interesting interview.
Here is marketing on mcdonalds, a beginning part of that cover letter: Music and romanticism les miserables essays, entertainment is essay on mcdonalds, my passion. I am lucky to critical, have realized so early what I was born to do! I have known I wanted to work in marketing on mcdonalds the entertainment industry since I was 11 years old. At age four, I already had an fun persuasive, affinity for music and entertainment#8230; I loved to perform, watch all the award shows on TV, memorize the choreography to music videos, and I always wanted to marketing essay, know how it all worked behind the scenes. Client landed a job with Universal Music Distribution. There you have it. Market yourself as the romanticism les miserables essays, ideal candidate via a purposefully created cover letter.
The cover letter techniques above will help augment the resume, convincing the employer you#8217;ve got what they need#8230; in a very special way.
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40 Useful Words and Phrases for Top-Notch Essays. The secret to essay on mcdonalds, a successful essay doesn’t just lie in the clever things you talk about and the way you structure your points. To be truly brilliant, an essay needs to utilise the right language. You could make a great point, but if it’s not intelligently articulated, you almost needn’t have bothered. Is Resume! Developing the language skills to marketing on mcdonalds, build an argument and to les miserables essays, write persuasively is crucial if you’re to marketing on mcdonalds, write outstanding essays every time. Fun Persuasive! In this article, we’re going to equip you with the words and phrases you need to write a top-notch essay, along with examples of how to marketing essay, utilise them. Pitt University! It’s by no means an exhaustive list, and marketing essay there will often be other ways of critical kincaid using the essay on mcdonalds words and phrases we describe that we won’t have room to idyll essay, include, but there should be more than enough below to help you make an instant improvement to on mcdonalds, your essay-writing skills – whether you’re a native English speaker or taking your first steps into writing essays in English. Let’s start by looking at language for general explanations of complex points.
Usage : “In order to” can be used to introduce an is resume explanation for marketing the purpose of an argument. Example : “In order to destructive idyll, understand X, we need first to understand Y.” Usage : Use “in other words” when you want to express something in essay a different way (more simply), to essays, make it easier to understand, or to emphasise or expand on a point. Example : “Frogs are amphibians. In other words, they live on marketing, the land and in the water.” Usage : This phrase is another way of saying “in other words”, and can be used in particularly complex points, when you feel that an alternative way of wording a problem may help the reader achieve a better understanding of fun persuasive essays its significance. Example : “Plants rely on photosynthesis. To put it another way, they will die without the sun.” Usage : “That is” and “that is to say” can be used to add further detail to marketing essay on mcdonalds, your explanation, or to be more precise. Example : “Whales are mammals. That is to say, they must breathe air.”
Usage : Use “to that end” or “to this end” in a similar way to “in order to” or “so”. Example : “Zoologists have long sought to understand how animals communicate with each other. To that end, a new study has been launched that looks at critical jamaica, elephant sounds and marketing essay on mcdonalds their possible meanings.” Adding additional information to support a point. Students often make the mistake of using synonyms of “and” each time they want to add further information in support of is resume a point they’re making, or to build an argument. Here are some cleverer ways of doing this. Usage : Employ “moreover” at the start of a sentence to add extra information in essay support of a point you’re making. Example : “Moreover, the 9 songs resume results of a recent piece of marketing on mcdonalds research provide compelling evidence in support of…” Usage :This is also generally used at the start of 9 songs resume a sentence, to add extra information.
Example : “Furthermore, there is evidence to suggest that…” Usage : This is used in marketing essay on mcdonalds the same way as “moreover” and “furthermore”. Example : “What’s more, this isn’t the only evidence that supports this hypothesis.” Usage : Use “likewise” when you want to talk about something that agrees with what you’ve just mentioned. Example : “Scholar A believes X. Fun Persuasive Essays! Likewise, Scholar B argues compellingly in favour of essay this point of view.” Usage : Use “similarly” in the same way as “likewise”. Example : “Audiences at the time reacted with shock to Beethoven’s new work, because it was very different to what they were used to. Similarly, we have a tendency to react with surprise to the unfamiliar.” Usage : Use the phrase “another key point to remember” or “another key fact to remember” to introduce additional facts without using the word “also”.
Example : “As a Romantic, Blake was a proponent of a closer relationship between humans and is resume imporatant nature. Another key point to remember is that Blake was writing during the Industrial Revolution, which had a major impact on essay on mcdonalds, the world around him.” Usage : Use “as well as” instead of “also” or “and”. Example : “Scholar A argued that this was due to X, as well as Y.” Usage : This wording is fun persuasive essays, used to marketing on mcdonalds, add an extra piece of information, often something that’s in critical essays some way more surprising or unexpected than the first piece of essay information. Example : “Not only did Edmund Hillary have the fun persuasive honour of being the on mcdonalds first to reach the summit of Everest, but he was also appointed Knight Commander of the Order of the British Empire.” Usage : Used when considering two or more arguments at a time. Example : “Coupled with the literary evidence, the statistics paint a compelling view of…” Usage : This can be used to structure an argument, presenting facts clearly one after the other.
Example : “There are many points in support of is resume this view. Firstly, X. Secondly, Y. And thirdly, Z. 16. Not to mention/to say nothing of. Usage : “Not to mention” and “to say nothing of” can be used to add extra information with a bit of emphasis. Example : “The war caused unprecedented suffering to millions of marketing essay on mcdonalds people, not to mention its impact on the country’s economy.” Words and essays phrases for demonstrating contrast. When you’re developing an argument, you will often need to present contrasting or opposing opinions or evidence – “it could show this, but it could also show this”, or “X says this, but Y disagrees”. This section covers words you can use instead of the “but” in these examples, to make your writing sound more intelligent and interesting.
Usage : Use “however” to introduce a point that disagrees with what you’ve just said. Example : “Scholar A thinks this. However, Scholar B reached a different conclusion.” Usage : Usage of marketing this phrase includes introducing a contrasting interpretation of the same piece of of faulkners essay evidence, a different piece of evidence that suggests something else, or an opposing opinion. Example: “The historical evidence appears to suggest a clear-cut situation. On the marketing essay other hand, the imporatant archaeological evidence presents a somewhat less straightforward picture of marketing essay on mcdonalds what happened that day.”
Usage : Used in a similar manner to 9 songs resume, “on the other hand” or “but”. Example : “The historians are unanimous in telling us X, an marketing essay on mcdonalds agreement that suggests that this version of events must be an accurate account. Having said that, the archaeology tells a different story.” Usage : Use “by contrast” or “in comparison” when you’re comparing and contrasting pieces of evidence. Example : “Scholar A’s opinion, then, is fun persuasive essays, based on on mcdonalds, insufficient evidence. By contrast, Scholar B’s opinion seems more plausible.” Usage : Use this to cast doubt on an assertion. Example : “Writer A asserts that this was the reason for what happened.
Then again, it’s possible that he was being paid to say this.” Usage : This is used in the same way as “then again”. Example : “The evidence ostensibly appears to point to this conclusion. That said, much of the is resume evidence is unreliable at best.” Usage : Use this when you want to introduce a contrasting idea. Example : “Much of marketing essay on mcdonalds scholarship has focused on this evidence. Yet not everyone agrees that this is the les miserables most important aspect of the situation.”
Adding a proviso or acknowledging reservations. Sometimes, you may need to acknowledge a shortfalling in a piece of evidence, or add a proviso. Here are some ways of doing so. Usage : Use “despite this” or “in spite of this” when you want to marketing essay, outline a point that stands regardless of a shortfalling in the evidence. Example : “The sample size was small, but the application essay results were important despite this.” Usage : Use this when you want your reader to consider a point in marketing essay the knowledge of something else. Example : “We’ve seen that the methods used in the 19th century study did not always live up to destructive, the rigorous standards expected in scientific research today, which makes it difficult to essay on mcdonalds, draw definite conclusions. With this in mind, let’s look at a more recent study to is resume, see how the results compare.”
Usage : This means “on condition that”. You can also say “providing that” or just “providing” to essay on mcdonalds, mean the a discussion idyll essay same thing. Example : “We may use this as evidence to on mcdonalds, support our argument, provided that we bear in mind the limitations of the methods used to obtain it.” Usage : These phrases are used when something has shed light on something else. Example : “In light of the evidence from the 2013 study, we have a better understanding of…” Usage : This is similar to “despite this”. Example : “The study had its limitations, but it was nonetheless groundbreaking for its day.” Usage : This is the same as “nonetheless”. Example : “The study was flawed, but it was important nevertheless.”
Usage : This is another way of saying “nonetheless”. Example : “Notwithstanding the limitations of the methodology used, it was an important study in the development of how we view the workings of the human mind.” Good essays always back up points with examples, but it’s going to get boring if you use the expression “for example” every time. Here are a couple of other ways of saying the same thing. Example : “Some birds migrate to avoid harsher winter climates.
Swallows, for instance, leave the UK in fun persuasive essays early winter and fly south…” Example : “To give an marketing essay on mcdonalds illustration of what I mean, let’s look at the case of…” When you want to demonstrate that a point is a discussion destructive essay, particularly important, there are several ways of highlighting it as such. Usage : Used to introduce a point that is loaded with meaning that might not be immediately apparent. Example : “Significantly, Tacitus omits to on mcdonalds, tell us the kind of gossip prevalent in Suetonius’ accounts of the critical kincaid same period.”
Usage : This can be used to marketing on mcdonalds, mean “significantly” (as above), and it can also be used interchangeably with “in particular” (the example below demonstrates the first of these ways of essays using it). Example : “Actual figures are notably absent from Scholar A’s analysis.” Usage : Use “importantly” interchangeably with “significantly”. Example : “Importantly, Scholar A was being employed by marketing on mcdonalds X when he wrote this work, and was presumably therefore under pressure to portray the situation more favourably than he perhaps might otherwise have done.” You’ve almost made it to the end of the essay, but your work isn’t over yet. You need to end by wrapping up everything you’ve talked about, showing that you’ve considered the arguments on both sides and reached the most likely conclusion. Here are some words and phrases to help you. Usage : Typically used to essays jamaica, introduce the marketing essay on mcdonalds concluding paragraph or sentence of an essay, summarising what you’ve discussed in fun persuasive essays a broad overview.
Example : “In conclusion, the evidence points almost exclusively to Argument A.” Usage : Used to marketing, signify what you believe to be the most significant point, and the main takeaway from the essays essay. Example : “Above all, it seems pertinent to remember that…” Usage : This is marketing essay on mcdonalds, a useful word to 9 songs resume, use when summarising which argument you find most convincing. Example : “Scholar A’s point – that Constanze Mozart was motivated by financial gain – seems to essay, me to be the most persuasive argument for her actions following Mozart’s death.”
Usage : Use in the same way as “persuasive” above. Example : “The most compelling argument is presented by Scholar A.” Usage : This means “taking everything into account”. Example : “All things considered, it seems reasonable to is resume imporatant, assume that…” How many of these words and essay on mcdonalds phrases will you get into your next essay? And are any of your favourite essay terms missing from our list? Let us know in the comments below! 221 Responses to “40 Useful Words and Phrases for Top-Notch Essays” January 09, 2015 at 8:47 am, Jimmy Tan said: January 23, 2016 at 1:13 am, AN INDIAN said: It is very useful for junior as well as to 9 songs resume, senior.It is awesome……………… thanks for on mcdonalds this.
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In my English class such cliches as listed here would be highlighted and returned to the student with an admonition to “please use your own words,” or something to that effect. As I like to joke, “Cliches should be avoided like the plague.” October 20, 2015 at 8:22 pm, yoursif said: October 22, 2015 at 5:00 pm, nur amira said: thanks it was indeed helpful. November 02, 2015 at essay on mcdonalds, 1:11 pm, sania said: really..its very helpful. im unanimous in asserting that how this has engendered an advantageous impact..in my result. November 12, 2015 at 10:59 am, Alex said: This is so great… thanks for the A grade.
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While some of the marketing essay on mcdonalds suggestions in this article are valuable, I am going to have to agree with Tom Howell about the use of cliches. Romanticism! Many of the essay on mcdonalds phrases suggested (e.g. “To put it another way” and “Another key thing to remember”) are cliches, and university application essay should be avoided in essay on mcdonalds original writing. Another note: this article recommends the use of “In conclusion” to introduce the imporatant conclusion. My suggestion is to marketing essay on mcdonalds, avoid it, and I am not the only one who feels this way. To quote the essay Writing Center at marketing on mcdonalds, Harvard University: summary,’ and les miserables essays ‘to sum up.’ These phrases can be. useful–even welcome–in oral presentations. But.
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In Myanmar, Retracing George Orwell’s Steps. By LAWRENCE OSBORNE NOV. Marketing! 15, 2013. In Myanmar, a long-isolated nation now opening up to the world after decades of brutal military rule, one still finds romantic echoes of the fun persuasive former British colony that inspired the young author to pen his first novel, ‘Burmese Days.’ Credit Photographs by Richard Mosse. Wandering around Yangon, the marketing on mcdonalds former capital city of Myanmar, always makes me think of George Orwell. Yangon’s old British buildings have the 9 songs resume look of Gothic ruins gone astray in marketing, a tropical forest that cannot accommodate their scale. They rise up under a monsoon moon, massive and darkened and essays ill placed — the High Court a Queen Anne-style brick castle with a gloomy clock tower, like a London railway station reproduced here by some demented committee. Seen after midnight, they recall the state prisons and labyrinths of “1984,” a novel that, like many of the works by a onetime Burma resident then known as Eric Blair, was once nominally banned here.
Times, though, have changed: at on mcdonalds the first Irrawaddy Literary Festival earlier this year, copies of Orwell books were handed out to pitt participants, and the organizers of Britain’s Orwell Prize came to the country to celebrate their man’s Burmese past. Essay On Mcdonalds! Blair would have been amused. It is strange to kincaid think of a young and unknown Orwell, who was born in India to a father who worked as an overseer of the colonial opium business, perhaps pacing around the ghostly Sule Pagoda 90 years ago and taking in this same view that I often enjoy when walking around the marketing essay Maha Bandula park late at night. Back then, I suppose, on empty Sule Pagoda Road next to the park, gangs of boys did not play soccer under streetlamps, their naked backs glistening with sweat. The streets were probably swept free of garbage, and the dogs that swarm through them today would have been taken care of in brutal fashion. It was a different city, a famously wilder, greener place. During a monsoon week, I lay in the Strand Hotel in proper British style, reading Orwell again, with a plan to find traces of a discussion destructive idyll, his Burma in the cities of Yangon, Bagan and Mandalay — areas that are swiftly being renovated by the state to make Myanmar, long closed to the outside world, a mainstream tourist attraction. The Strand, right on the river, is marketing essay still a gateway to Yangon’s British past, with its high tea of mout lin mayar (rice-flour cakes) and dumplings stuffed with jaggery, its army of butlers and its high and noble bar.
I read “Burmese Days” with my 3 p.m. Earl Grey and scones, followed by a scented cheroot cigar — rain pounding the windows — and was surprised to fun persuasive find that it is the rare Orwell work in which a landscape is as powerfully depicted as the characters. Published in 1934, “Burmese Days” was Orwell’s first novel, and although it reveals the insidious effect that his stint as a policeman in various small Burmese towns had had upon him (most famously recorded in on mcdonalds, his essay “Shooting an Elephant“), it also demonstrates his sensitivity to an underlying way of romanticism, life — the marketing essay rhythms of the Irrawaddy, the culture’s supernatural undercurrents, the a discussion destructive essay grace and secrecy and stoicism of essay, a “native” population that had no voice. It also contains surely the best description of a traditional slapstick zat pwe dance performance ever committed to paper, down to the young dancer moving the two halves of her derriere to a complex rhythm. The hero of “Burmese Days,” the young John Flory, has many traits in common with the a discussion of faulkners idyll quiet, withdrawn 20-something bookworm Eric Blair. Both protagonist and marketing essay author had to co-exist with an array of exasperated and maddening colonial types. Of course, Flory, after being rejected by is resume imporatant, a shallow English socialite, ends up killing himself with a pistol, while Blair enjoyed a happier future, returning to England to become George Orwell. But the two share a host of irritations, rages and sadnesses, and marketing essay I suspect a dark love of the Burmese forests. (There is a wonderful scene, in essays, fact, during the marketing essay on mcdonalds first monsoon rains, in which Flory wanders naked into the forest and lets the downpour heal his heat rashes.)
“Your whole life is a life of lies,” the narrator rebukes himself. “Year after year you sit in Kipling-haunted little Clubs, whisky to right of you, Pink’un to left of you, listening and eagerly agreeing while Colonel Bodger develops his theory that these bloody Nationalists should be boiled in oil.” What was the real extent of Burma’s spell over Orwell’s mind? It was explored in depth by fun persuasive essays, Emma Larkin in on mcdonalds, her book “Finding George Orwell in Burma,” in which she makes a sinisterly compelling argument. Orwell’s great trilogy of novels (“Burmese Days,” “Animal Farm” and “1984”), she contends, presciently track the development of Burma — a colonial society transformed, through independence and of faulkners essay the socialist military coup in marketing on mcdonalds, 1962, into romanticism les miserables essays a version of “Animal Farm,” and then “1984.” Fortunately, the evolution continues with recent reforms and marketing the 2010 release from house arrest of Aung San Suu Kyi, the famous dissident and 9 songs resume now opposition leader. Orwell was posted to the Irrawaddy Delta in 1924 and marketing spent his days doing crime-scene forensics and surveillance work, a job that gave him an invaluable insight into how police states work. Fun Persuasive Essays! But the monotonous, disorienting plains may also have shaped him in on mcdonalds, darker ways. Burma was one of the application essay most violent parts of the British Raj. Dacoits, or armed gangs, roamed its waterways, visiting terror on the populace. As I wandered every night through the heart of Burma’s old colonial city — known in Orwell’s day as Rangoon — down the length of Merchant Road and the wide avenues dripping with interwoven trees, I sensed how that long-dead society with its secret police and marketing its neurotic surveillance bureaucracy had given rise directly both to the authoritarian government of a discussion of faulkners destructive essay, today and Orwell’s masterpiece of yesterday. But the verdant capital, to which officials like Orwell longed to marketing essay on mcdonalds return after lengthy stints in the jungle, remains alluring. “Oh, the joy of those Rangoon trips!” as Flory puts it in “Burmese Days.” “The rush to Smart and Mookerdum’s bookshop for the new novels out from England, the dinner at Anderson’s with beefsteaks and butter that had travelled eight thousand miles on ice, the glorious drinking-bout!”
I couldn’t find Anderson’s and its beefsteaks — it has long disappeared, or perhaps it has been renamed. Still, the British buildings remain, with their curious resemblance to the fictional London slums described in the opening pages of “1984,” “sordid colonies of wooden dwellings like chicken houses” — except that they are also monumental, lovely and university application essay haunted. Often painted aquamarine and dark liver-red, garnished with creeping moss and ferns, and adorned with dripping laundry, they are the ruins of an older city that is still alive — accidentally beautiful things preserved by failure. Around the corner from the Strand, I often passed a pale gray columned classical European building, flying a state flag out front and marketing on mcdonalds bearing the Orwellian label Bureau of Special Investigations. A man was asleep on the porch, his head resting on a tray of cauliflowers. One night, I made a time-consuming trek to find a Muslim shrine I had always wanted to visit, the tomb of the last Mughal Emperor Bahadur Shah Zafar, which today lies on a deserted back street not far from the Shwedagon Pagoda. Zafar was exiled by the British to Rangoon in 1858 after the failed Sepoy Rebellion and died there four years later. The shrine that now houses his remains is spare and unvisited, and a lone guardian comes to the locked metal gates to is resume admit the essay curious. Standing there in pouring rain, at the edge of an unlit alley, I wondered at the way my own people had busily gone about essay terminating dynasties — and histories — that might threaten their own new order. The guardian showed me around, and then we stood under the pasty portrait of Zafar himself pinned to the outside wall. Essay On Mcdonalds! “First visitor this month,” he said sadly, but with an imporatant ineffable defiance.
How quickly memory is marketing on mcdonalds effaced. The work of empire, indeed, is the work of memory effacement. On another night I went to 9 songs resume have dinner at the home of a 90-year-old British Army veteran named Tancy McDonald. A retired minister of the marketing Anglican church who was married to a Burmese woman for is resume imporatant, many years, he lives in a neighborhood near the airport called Insein, quiet as a rural hamlet in the jungle, and over essay tea and jaggery he remembered with perfect clarity the society Orwell had described in his book — the of faulkners essay world of the essay “pukka sahib,” or the pitt application essay aloof, impeccably gentlemanly British administrator. Like Orwell’s mother, Tancy’s British father owned a rubber plantation in the south, and it’s possible they knew each other. “The Burmese always had to call every British person ‘Sir,’ ” he recalled. “It was appalling. But then again, I also remember Rangoon as a beautiful place — a population of 400,000, clean, orderly. You can’t imagine how nice it was. Marketing Essay! The mistake we made after the war was to get rid of the British administration. It was a disaster.
India and Malaysia didn’t make that mistake.” “How about the changing of the country’s name?” “Actually, I prefer Myanmar to Burma. Fun Persuasive! It’s more authentic.” “But it’s a variation of the same word,” I objected. “Both are valid.” There was a canny smile in return.
Tancy remembered the war. On Mcdonalds! The British were virtually unarmed, and the Japanese entered Rangoon easily. Separated from his artillery unit, Tancy simply walked to India with three friends, where he joined a new unit. He was happy to fight for the British. An error has occurred.
Please try again later. You are already subscribed to this email. He asked me if I’d be taking the “road to a discussion of faulkners destructive essay Mandalay,” so named, of course, after Kipling’s rousing poem. “It’s a bit of cliche,” I said. On the road to Mandalay, Where the flyin’-fishes play,
An’ the marketing dawn comes up like thunder outer China ‘crost the essays Bay! Kipling is a tough and formidable poet, but like Orwell, I cannot stand his failed attempt to render working-class soldier patois. Essay! In fact, Orwell both loathed and admired Kipling, the “good bad poet,” as he called him. And yet, the is resume intense vibration that the very word “Mandalay” sets up in marketing essay on mcdonalds, the English-speaking mind is a remarkable thing. Didn’t Frank Sinatra do a version of Kipling’s ditty?
“Maybe it’s all a cliche, as you say,” Tancy replied. “But Mandalay is still Mandalay. Pitt University! At least they didn’t change the name. It’s filled with businessmen now — you might find it somewhat unromantic.” In Kipling’s and indeed Orwell’s time, one traveled from marketing essay Rangoon to 9 songs resume Mandalay by marketing on mcdonalds, paddle steamer on the Irrawaddy, a journey of several days. Via the new recently completed express road, it takes about application nine hours. On the way, one can stop to visit the nation’s new capital city of Nay Pyi Taw, which was created out of nothing beginning in 2004 to replace Yangon. The Indian journalist Siddharth Varadarajan noted on a visit to Myanmar’s capital that it is “the ultimate insurance against regime change, a masterpiece of urban planning designed to defeat any putative ‘colour revolution’ — not by tanks or water cannons, but by geography and cartography.” The whole thing is lit up at marketing essay night like a wedding with no guests. It’s a utopia with no guiding principle, and a capital city with no diplomats, since they refuse to leave the is resume comforts and karaoke clubs of Yangon. And yet it is filled with imperial longings and references. The name means “Abode of Kings”: an attempt, then, to start yet another new history. Before continuing on to Mandalay, I headed east to Bagan, where I stayed a couple of nights at marketing essay on mcdonalds a new resort called the Aureum Palace, which has been opened inside the archaeological zone, among more than 2,000 temples ranging from the 11th to the 13th centuries.
There can be no more astute positioning of a contemporary resort, something the 9 songs resume Chinese honeymooners in essay, the temple-view pool surely appreciated. Restored as a “Burmese Angkor Wat,” Bagan is an inevitable stop on the tourist circuit. Where Nay Pyi Taw is jamaica kincaid a postmodern utopia, Bagan is a modern vision of an ancient one. Its thousands of pagodas spread across a parklike plain have been restored in strange and inauthentic ways, a gaudy mix of the marketing essay on mcdonalds 12th century and the 21st. It’s beautiful, moving and only half convincing.
“Then where does the 9 songs resume past exist . . . Essay! ?” Winston’s interrogator, O’Brien, inquired in “1984,” still a good question. The most interesting of the great Bagan pagodas is the forbiddingly massive Dhammayangyi, built by King Narathu around 1170 to atone for the sin of murdering both his brother and his father, Alaungsithu. Its interior is windowless and essays gloomy, the inner sanctuary walled off for centuries as if its contents had been a state secret that even succeeding generations would not be allowed to see. According to popular legend, the evil king demanded that the stones be mortared together so finely that a blade could not pass between them, decreeing that any workman who failed to do so would be relieved of his arm immediately. As I wandered around the half-lit galleries admiring the frescoes of elephants, a young girl in yellow thanaka face paint approached, holding a cellophaned book for sale to tourists: “Burmese Days.” She led me to the slotted stones where the arm severing is essay thought to have happened and critical essays jamaica kincaid made me place one of my arms in the groove. It fit perfectly. She then said that Narathu was assassinated “by Indians,” making a chopping motion on her own tiny arm. “How do you know?” I asked. “Buy Orwell, one dolla.” I drove to Mandalay on the road that winds alongside the Irrawaddy. It’s a long, lulling drive through lowland paddies and bamboo thatch villages.
In the essay distance, I could make out the great brooding river flashing between low hills and scattered gold pagodas, where flocks of goats wandered with boys in bamboo cloche hats. The outskirts of essays, Mandalay came upon marketing on mcdonalds me gradually, strangely anachronistic: chimneys of little factories puffing black smoke, like the piecemeal industrial landscapes of the 19th century; wide waterways of essays jamaica, hyacinth and sugar palms, still more gold pagodas, white-horned cows everywhere, men hacking at logs, and marketing essay horses tethered under kapoks. “Mandalay is essays kincaid rather a disagreeable town — ” complained the narrator of “Burmese Days,” “it is dusty and intolerably hot, and it is marketing on mcdonalds said to have five main products all beginning with P, namely, pagodas, pariahs, pigs, priests and imporatant prostitutes.” The pagodas are still here, if the on mcdonalds other four “products” are less in evidence (though the latter might be more familiar to the aforementioned businessmen). Mandalay is one of the few places in Myanmar where a foreigner can ride a motorbike, and on mine I went through the town’s chaotic temple neighborhoods, past the teak U Bein bridge at is resume imporatant dusk, where the monks sit along the lakefront on weathered terraces. I visited the jetty at the end of a long, tree-shaded road, where the boat leaves for Inwa, the old ruined capital that was destroyed by an earthquake in essay, 1839.
From my hotel, the Sedona, at fun persuasive essays the edge of the vast moat that surrounds the on mcdonalds Mandalay Palace, I could walk the critical mile to marketing the East Gate — the only one that foreigners are allowed to fun persuasive use. Above this gate hangs a shrill sign courtesy of the army, which is called the Tatmadaw in Burmese: TATMADAW AND THE PEOPLE, COOPERATE AND CRUSH ALL THOSE HARMING THE UNION. Marketing! Ironic to think that Orwell did his police training less than a mile away. The Palace itself possesses something of the moated grandeur of the Forbidden City in Beijing, with its teak-roofed towers rising above the is resume imporatant gates. Marketing Essay On Mcdonalds! It is mostly a military base now, off-limits to visitors, but that was the case under the is resume imporatant British as well. The wooden palace, where Burma’s last two kings, Mindon and his son Thibaw, ruled in the quarter century before the arrival of the British, is a modern reconstruction of the 1859 original, which was burned down during World War II. To walk the now bare-bones rooms of the “Famed Royal Emerald Palace” during the rains, when they are empty, is haunting indeed, what with their dark red wooden columns and their life-size models of the two kings and their consorts sitting on marketing on mcdonalds replica thrones. One sees Thibaw’s dainty royal bed surrounded by four glass-encrusted columns, and vitrines full of imperial regalia, including the essays ruby-covered royal sandals.
A whole arcane, intricate world of ritual reduced to marketing a single glass case of dusty relics. Where does the past live, then, as Winston was asked? Nearby, in the Kuthodaw Pagoda, is the so-called world’s largest book, its inscribed stone tablets housed in 729 whitewashed stupas arranged in lines, each tablet bearing a page of the Buddhist canon. Walking through the is resume star-flower trees between the on mcdonalds stupas, among families enjoying open-air picnics, one is bound to think yet again of Orwell, who would have known this place well. The British maintained a garrison here until 1890, and they are thought to a discussion of faulkners idyll essay have stripped all the gold lettering from the texts (as well as stealing 6,000 bronze bells). But a physical stone book of such size is far less easy to ban than mere paperback copies of marketing essay on mcdonalds, “1984,” or for that matter the paper books that had disappeared from Orwell’s imaginary future. A Discussion Destructive! The tablets might have been either an inspiration or a warning to marketing essay the young police officer who wandered here almost a century ago, or perhaps they left no impression on him at all. In the end Burma was utterly alien to Orwell. He described the place, sometimes lovingly, but ultimately its warmth and beauty eluded him. Perhaps he could not see his way past the colonial machinery in 9 songs resume, which he was implicated.
Out of its oppressive heat, cruelty and beauty, however, he made not one great novel but three. An article last Sunday about Myanmar and the writer George Orwell referred incorrectly to essay on mcdonalds his novel “Burmese Days.” It was his first novel not his first book, which was “Down and a discussion destructive Out in Paris and London,” a nonfiction work. We’re interested in your feedback on this page. Tell us what you think.